The individual today has more influence than perhaps any other time in history on the success or failure of a company and it’s products. Blogs are playing a critical role in our ability to communicate our thoughts and preferences to those interested. Twitter is making instant information ubiquitous 160 characters at a time. Mass marketing [...]
My last company was coined as Business Activity Monitoring or BAM by Gartner, the sages of Information Technology almost a year after we started. The current business that I founded in 2005 could use some naming standards as well. There are a lot of companies out there touching various aspects of this market that label [...]
Social CRM is a philosophy and a business strategy, supported by a technology platform, business rules, processes and social characteristics, designed to engage the customer in a collaborative conversation in order to provide mutually beneficial value in a trusted and transparent business environment. It's the company's response to the customer's ownership of the conversation.
Almost any textual content your organization stores such as:
Any proprietary data can be imported into the Collective Intellect Social CRM Insight platform.
Contact us about mapping your data to the ci-insight format. info@collectiveintellect.com
Snippets are subsets of a posting based on your specified search criteria.
These snippets enable you to more accurately capture consumer sentiment across any topic, theme, dimension or term.
Websites that have an RSS feed (people can subscribe to them), and they are personally authored.
Forums or threaded conversations where one person can comment, and anyone can view the comment and respond back.
Online news, includes WSJ, NY Times, Local News, etc
Social networking sites such as Facebook, MySpace, LinkedIn.
Twitter, where content is limited to 140 characters.
